What could circuses do to exhibit a societal marketing orientation?
A)rely on publicity and avoid any promotions
B)empower their employees to satisfy customer wants
C)donate a percentage of their profits to local educational institutions
D)emphasize customer value

Question

Quizplus · Accepted Answer

The philosophy called the societal marketing orientation states that an organization exists to not only satisfy customer wants and needs and meet organizational objectives,but also preserve or enhance individuals' and society's long-term best interests.

What Could Circuses Do to Exhibit a Societal Marketing Orientation