Question 1

Another name for outsourcing is downsizing.

Accepted Answer

Outsourcing is also called contract logistics.

Question 2

Despite its name,the goal of a materials-handling system is to handle products as infrequently as possible.

Accepted Answer

The primary objective of a materials-handling system is to reduce the amount of handling required, which can result in improved efficiency, reduced costs, and a safer working environment. By automating the movement of products and minimizing the need for manual handling, materials-handling systems can optimize the flow of materials through a facility while reducing the risk of errors, damage, and workplace injuries.

Question 3

Airways are faster,cheaper,and more dependable than railways.

Accepted Answer

Railways are both more reliable and less expensive than air transportation.

Question 4

Industrial and consumer products may require different distributions.Draw the four channels used for consumer products.Which channels are more commonly used for consumer product? Draw the channels used for industrial products.Which channels are more commonly used for industrial products?

Accepted Answer

The answer of Industrial and consumer products may require different...

Question 5

How has the use of supply channel management resulted in a radical reformulation of traditional marketing,production,and distribution functions?

Accepted Answer

The answer of How has the use of supply channel...

Question 6

One important reason channel members are included between producers and users is the concept of specialization and division of labour.Define these concepts and explain their roles in channels of distribution.

Accepted Answer

The answer of One important reason channel members are included...

Question 7

Contract logistics allows companies to cut inventories,locate stock at fewer plants and distribution centres,and still provide the same service level or even better.

Accepted Answer

Contract logistics can help companies optimize their supply chain and improve efficiency, allowing them to reduce inventories and consolidate distribution centers without sacrificing service levels.

Question 8

What is a marketing channel? What is a supply chain?

Accepted Answer

The answer of What is a marketing channel? What is...

Question 9

One important reason channel members are included between producers and users is to increase contact efficiency.How do channel members increase contact efficiency? Use the following two scenarios to illustrate your answer: (1)Assume there are 2,000 business students who need to buy textbooks from eight textbook publishers.How many transactions must take place? (2)Assume the first scenario,but now one campus bookstore is acting as an intermediary.Now how many transactions must take place?

Accepted Answer

The answer of One important reason channel members are included...

Question 10

Since the criterion that is most important in the transportation of dairy products is accessibility to consumers,a dairy company would more than likely deliver by truck.

Accepted Answer

Delivering dairy products by truck allows for greater accessibility to consumers, as trucks can travel to various locations and easily distribute the products. Other modes of transportation, such as trains or ships, may not provide the same level of accessibility or flexibility.

Question 11

Channel members such as wholesalers and retailers are often included between producers and business users or consumers for three important reasons.Name and briefly describe these reasons.

Accepted Answer

The answer of Channel members such as wholesalers and retailers...

Question 12

What is JIT? What is the basic assumption that explains the use of JIT? List four benefits associated with the use of JIT.Are there any disadvantages associated with JIT?

Accepted Answer

The answer of What is JIT? What is the basic...

Question 13

Organizations have three options when it comes to distribution intensity.Name and briefly describe these three levels.Give examples of two products that logically would be distributed at each level of intensity.

Accepted Answer

The answer of Organizations have three options when it comes...

Question 14

One important reason channel members are included between producers and end users is to overcome discrepancies.Name and briefly describe four discrepancies channel members overcome.

Accepted Answer

The answer of One important reason channel members are included...

Question 15

Define channel power,channel control,channel leadership,and channel partnering.How are these four terms related?

Accepted Answer

The answer of Define channel power,channel control,channel leadership,and channel partnering.How...

Question 16

Name and briefly discuss two alternative channel arrangements that can be used to move products.

Accepted Answer

The answer of Name and briefly discuss two alternative channel...

Question 17

Intermediaries must perform three basic functions.Name these functions,and describe two activities involved in each function.

Accepted Answer

The answer of Intermediaries must perform three basic functions.Name these...

Question 18

The six criteria important in selecting a transportation mode are cost,time involved,reliability,capability,how easily a shipment can be traced,and price.

Accepted Answer

Cost (price)is included twice;the criterion of accessibility is not included.

Question 19

Both water transportation costs and transit speed are low when compared with any other transportation mode.

Accepted Answer

Water transportation typically has lower costs and slower transit speeds compared to other transportation modes like air or rail, but it can still be a viable option for certain cargo and shipping needs.

Question 20

What are the three factors affecting channel choice? Briefly discuss how each factor might influence a company to implement a direct channel of distribution.

Accepted Answer

The answer of What are the three factors affecting channel...

Quiz 12: Marketing Channels and Supply Chain Management

Another name for outsourcing is downsizing.

Despite its name,the goal of a materials-handling system is to handle products as infrequently as possible.

Airways are faster,cheaper,and more dependable than railways.

Industrial and consumer products may require different distributions.Draw the four channels used for consumer products.Which channels are more commonly used for consumer product? Draw the channels used for industrial products.Which channels are more commonly used for industrial products?

How has the use of supply channel management resulted in a radical reformulation of traditional marketing,production,and distribution functions?

One important reason channel members are included between producers and users is the concept of specialization and division of labour.Define these concepts and explain their roles in channels of distribution.

Contract logistics allows companies to cut inventories,locate stock at fewer plants and distribution centres,and still provide the same service level or even better.

What is a marketing channel? What is a supply chain?

Since the criterion that is most important in the transportation of dairy products is accessibility to consumers,a dairy company would more than likely deliver by truck.

Channel members such as wholesalers and retailers are often included between producers and business users or consumers for three important reasons.Name and briefly describe these reasons.

What is JIT? What is the basic assumption that explains the use of JIT? List four benefits associated with the use of JIT.Are there any disadvantages associated with JIT?

Organizations have three options when it comes to distribution intensity.Name and briefly describe these three levels.Give examples of two products that logically would be distributed at each level of intensity.

One important reason channel members are included between producers and end users is to overcome discrepancies.Name and briefly describe four discrepancies channel members overcome.

Define channel power,channel control,channel leadership,and channel partnering.How are these four terms related?

Name and briefly discuss two alternative channel arrangements that can be used to move products.

Intermediaries must perform three basic functions.Name these functions,and describe two activities involved in each function.

The six criteria important in selecting a transportation mode are cost,time involved,reliability,capability,how easily a shipment can be traced,and price.

Both water transportation costs and transit speed are low when compared with any other transportation mode.

What are the three factors affecting channel choice? Briefly discuss how each factor might influence a company to implement a direct channel of distribution.