Jeanette Pelletier has decided to sell a sourcebook of French Canadian suppliers to businesses in predominantly French areas.She plans to call prospective customers and try to sell to them over the phone.Which of the following retailing techniques will Pelletier be using?

Question

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Direct-response marketing (also called direct marketing)techniques include direct mail,catalogues,telemarketing,and electronic retailing.

Jeanette Pelletier Has Decided to Sell a Sourcebook of French