Stores such as Walmart, Best Buy, PetSmart, David's Bridal, and DSW Shoes use ________ positioning.
A) more for the same
B) more for less
C) same for less
D) less for much less
E) more for more

Question

Quizplus · Accepted Answer

These stores use the "same for less" positioning, meaning they offer the same quality products as their competitors but at a lower price point. This allows them to attract price-sensitive customers while still maintaining a level of quality that is similar or equal to their competitors.

Stores Such as Walmart, Best Buy, PetSmart, David's Bridal, and DSW