________ is an approach in which all the company's people are involved in constantly improving the quality of products, services, and business processes.
A) Business intelligence
B) Quality function deployment
C) Total quality management
D) Brand equity management
E) Product positioning

Question

Quizplus · Accepted Answer

Total quality management (TQM) is an approach that involves all employees of a company in continuously improving the quality of products, services, and business processes. It is a systematic and comprehensive approach to quality management that emphasizes the involvement of all employees in achieving quality objectives. TQM is a customer-focused approach that seeks to meet or exceed customer expectations by continuously improving product and service quality. It involves a commitment to continuous improvement, problem-solving, and teamwork throughout the organization in order to achieve the highest levels of quality and customer satisfaction.

________ Is an Approach in Which All the Company's People