The ________ of the product mix refers to how closely related the various product lines are in end use, production requirements, distribution channels, or some other way.
A) length
B) depth
C) consistency
D) width
E) height

Question

Quizplus · Accepted Answer

The consistency of the product mix refers to how closely related the various product lines are in end use, production requirements, distribution channels, or some other way. Length refers to the total number of products within the product mix, depth refers to the number of variations of a specific product, width refers to the number of product lines, and height is not a term used in relation to product mix.

The ________ of the Product Mix Refers to How Closely