When Kraft focused on cost cutting with its older, established brands, leaving them to wither without much investment or modification, Kraft decided to ________ the older products.
A) extend
B) modify
C) drop
D) harvest
E) analyze

Question

Quizplus · Accepted Answer

Kraft decided to "harvest" the older products, which means they focused on maximizing short-term profits from these established brands without investing in their long-term growth or development.

When Kraft Focused on Cost Cutting with Its Older, Established