________ occurs when a seller states price savings that are not actually available to consumers.
A) Comparative pricing
B) Scanner fraud
C) Deceptive pricing
D) Market skimming
E) Price collusion

Question

Quizplus · Accepted Answer

Deceptive pricing occurs when a seller misleads consumers about the price savings they can receive by using false or misleading information such as stating a higher original price or claiming a discount that does not actually exist. Comparative pricing involves comparing the seller's price to the actual or former prices of the product or those of competitors. Scanner fraud refers to overcharging a customer by scanning a higher price when the product is scanned at the cash register. Market skimming refers to setting high prices for new and innovative products in order to capitalize on early adopters' willingness to pay. Price collusion involves two or more companies conspiring to set and maintain high prices.

________ Occurs When a Seller States Price Savings That Are