While comparison pricing claims are legal if they are truthful, the FTC warns sellers not to advertise a) factory or wholesale prices unless such prices are what they claim to be, b) comparable value prices on imperfect goods, or c) ________.
A) a sale unless the products are available in sufficient quantity to meet expected demand
B) in a way which confuses potential buyers of the product
C) a description of a product unless all versions of the product are offered with the same pricing terms
D) a price reduction unless it is a savings from the usual retail price
E) if only a limited quantity are available at the reduced price

Question

Quizplus · Accepted Answer

The FTC warns against advertising a price reduction unless it is a genuine savings from the usual retail price, ensuring that consumers are not misled by false claims of discounts.

While Comparison Pricing Claims Are Legal If They Are Truthful