Personal selling involves interpersonal interactions between salespeople and individual customers.

Name: Personal selling involves interpersonal interactions between salespeople and individual customers.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Personal selling is often referred to as face-to-face selling as it involves direct interaction between the salesperson and the customer. This type of selling is used to build relationships, provide personalized solutions, and cater to the specific needs of the customer.

Personal Selling Involves Interpersonal Interactions Between Salespeople and Individual Customers