The goal of a "blue ocean strategy" is to make competition irrelevant.

Name: The goal of a "blue ocean strategy" is to make competition irrelevant.
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The fundamental goal of a "blue ocean strategy" is to create uncontested market space, where competition is irrelevant or minimized. This is achieved by offering a unique value proposition that sets the company apart from its competitors and attracts a new, untapped customer base.

The Goal of a "Blue Ocean Strategy" Is to Make