In a report prepared for the Association of National Advertisers, most companies expected their advertising to:

Question

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The report suggests that most companies expect their advertising to increase their dollar sales or market share, which is a direct financial benefit for the company. Option A is too broad, and option B is too specific to a particular set of customers. Option C may be true, but it is not explicitly mentioned in the report. Option E is a joke option and not a plausible answer.

In a Report Prepared for the Association of National Advertisers