Which P in the five new Ps of marketing did Saturn use to move its cars into the consumer's mindset?

Name: Which P in the five new Ps of marketing did Saturn use to move its cars into the consumer's mindset?
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Question

Quizplus · Accepted Answer

Saturn used a new paradigm in marketing, focusing on customer service and a no-haggle pricing strategy, which was innovative and shifted the traditional car buying experience, thus moving its cars into the consumer's mindset.

Which P in the Five New Ps of Marketing Did