If you wanted to reach consumers under the age of 18, you might want to place your Internet advertising during which daypart?
A)evenings and weekends
B)early morning
C)daytime
D)overnights
E)early and mid-mornings

Question

Quizplus · Accepted Answer

Consumers under the age of 18 are likely to be in school during the daytime and early morning, so placing internet advertising during these periods may not be effective. Overnights may also not be the best choice since many younger consumers may have restrictions on their internet access or be limited by parental controls. Evenings and weekends are likely to be when younger consumers have more free time to browse the internet, making it the best choice for reaching this demographic.

If You Wanted to Reach Consumers Under the Age of 18