The law does not protect trademarks that are just descriptive and, therefore, fit many other products.

Question

Quizplus · Accepted Answer

This is true. Trademarks must be distinctive and not merely descriptive in order to be protected under the law. Descriptive trademarks are those that directly describe a characteristic, quality, or function of the product or service they are associated with, making them difficult to distinguish from other similar marks. In other words, a descriptive trademark is not considered to be inherently distinctive, and therefore is not entitled to full trademark protection.

The Law Does Not Protect Trademarks That Are Just Descriptive