Which of the following would NOT be promotion activity?
A)co-op advertising
B)premiums
C)in-store promotions
D)wholesaler displays
E)coupons

Question

Quizplus · Accepted Answer

Wholesaler displays are not a promotion activity, as they do not involve any direct communication with the customers or end-users. Instead, wholesaler displays are a distribution or merchandising activity that aims to improve the visibility and appeal of the products at the point of sale, where the wholesalers sell to retailers or other intermediaries. Promotion activities, on the other hand, intend to persuade and inform the customers about the products, their features, benefits, and availability, and to stimulate demand and sales. Examples of promotion activities include co-op advertising, premiums, in-store promotions, and coupons.

Which of the Following Would NOT Be Promotion Activity