Unethical behavior in which companies deceptively use public relations or other marketing messages to promote the perception that an organization's products, aims, or policies are environmentally friendly is called ____________.

Question

Quizplus · Accepted Answer

Greenwashing is a practice in which companies use misleading or exaggerated claims about the environmental benefits of their products or practices to appeal to environmentally conscious consumers. It is considered unethical because it manipulates consumers into believing that a company is environmentally responsible when it is not necessarily the case. Corporate greening, greenlighting, and greenification are not typically associated with deceptive environmental claims.

Unethical Behavior in Which Companies Deceptively Use Public Relations or Other