Lucy has asked her staff to think of an idea for the company to have the competitive advantage in social media.Despite staff complaints, Lucy feels the need to take action and has encouraged staff members to make social media a high priority in development before another company takes the advantage.How is Mary overcoming resistance with her staff?

Question

Quizplus · Accepted Answer

Mary is using the strategy of creating urgency to overcome resistance with her staff. She is emphasizing the need to take action before another company takes the advantage, which creates a sense of urgency among the staff members. This can help to motivate them to come up with innovative ideas and solutions for the company's social media strategy.

Lucy Has Asked Her Staff to Think of an Idea