Consumers who are low in dogmatism are more likely to ________.
A) prefer established products
B) approach the unfamiliar defensively and with considerable discomfort and uncertainty
C) respond to celebrities and experts in new-product advertising
D) prefer innovative products
E) be reluctant to accept information that is contrary to their own established beliefs

Question

Quizplus · Accepted Answer

Consumers who are low in dogmatism are more keen to experiment with new and innovative products. They are open to new information and ideas and are more interested in trying something new rather than sticking to established products.

Consumers Who Are Low in Dogmatism Are More Likely to ________