Packaging,pricing,and advertising are examples of ________.
A) intrinsic characteristics
B) product references
C) consumer expectations
D) extrinsic characteristics
E) objective characteristics

Question

Quizplus · Accepted Answer

Packaging, pricing, and advertising are all examples of extrinsic characteristics, which are external factors that influence a consumer's perception or evaluation of a product. In contrast, intrinsic characteristics refer to the inherent features or qualities of a product, such as its taste, color, or texture. Product references and consumer expectations are not relevant to the given examples. Objective characteristics may refer to both intrinsic and extrinsic characteristics, but it is not specific enough to be the correct answer in this context.

Packaging,pricing,and Advertising Are Examples of ________