The reason that many products fail when marketed in a foreign country is ________.

Question

Quizplus · Accepted Answer

Many companies assume that if a product is a success domestically, it will be accepted anywhere. However, this is not always the case, as cultural differences can significantly impact consumer preferences and behaviors. Marketers must go through sufficient enculturation education and develop localized marketing strategies to ensure that their products are successful in foreign markets. Additionally, country of origin effects can also play a role in the success or failure of a product in a foreign market.

The Reason That Many Products Fail When Marketed in a Foreign