Newspaper or magazine articles,direct-mail brochures,and web sites are considered ________ prepurchase information sources.
A) impersonal
B) evoked
C) independent
D) network
E) personal

Question

Quizplus · Accepted Answer

Newspapers or magazines, direct-mail brochures, and websites do not involve direct communication with a salesperson or representative, making them impersonal prepurchase information sources.

Newspaper or Magazine Articles,direct-Mail Brochures,and Web Sites Are Considered ________