In an effort to build excitement for the release of its new sports car,Speedster Motor Works has placed the vehicle in a number of high-profile auto shows.The week of the shows,Speedster pays models to sit in bars and talk about the Speedster car with "friends" in hopes that other people will overhear them and decide to attend the car show and see what all the hype is about.In this example,the models are considered ________.

Question

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The models are being paid to create buzz and generate interest in the Speedster car, making them buzz agents. Advertorials are paid advertisements made to look like editorial content, advertainment refers to advertising that is entertaining in nature, posers are individuals who pretend to be something they are not, and narrowcasters are television programs or stations that target a specific audience. None of these terms accurately describe the models in this scenario.

In an Effort to Build Excitement for the Release of Its