Galaxy Foods, a large manufacturer of snack products, learns that some of the items it labels as nut-free may actually have been contaminated by tree nuts. A press release expressing this news needs to be drafted and the PR department decides to use the indirect approach. This approach ________.
A) is a good idea under the circumstances, as it will soften the impact of the bad news
B) is a strategic and forward-thinking move to preserve the positive image of the company
C) is inappropriate, as it runs the risk of obscuring bad news that could endanger people's health
D) is not the best decision as it will immediately alert the audience to the seriousness of the bad news
E) will ensure that while the audience may be surprised by the bad news, it will not be upset
Correct Answer:
Verified
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