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Business Research Methods
Quiz 8: Understanding Research Methods, Populations and Sampling
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Question 21
True/False
Covert observation is observation carried out covertly or secretly.
Question 22
Multiple Choice
In probability sampling the sample is drawn from a list known as:
Question 23
Multiple Choice
Research conducted on an entire population is known as:
Question 24
Multiple Choice
The methodological framework contains an account of:
Question 25
Multiple Choice
Data Collection methods, research populations and samples and sampling methods are fundamental elements of:
Question 26
Multiple Choice
Data gathering methods are:
Question 27
True/False
Visual methods involves the analysis of visual images. Any kind of visual images can be used, maps, charts, photographs, drawings, paintings, cartoons, videos and films and so on. The researcher can gather visual images or s/he can create visual images, or they can ask participants in the research to give visual images to the research project or to create visual images for the research project.
Question 28
Multiple Choice
Simple random sampling:
Question 29
Multiple Choice
The researcher must decide whether to work with the entire population of the study or to work with a:
Question 30
Multiple Choice
The population of the study is:
Question 31
Multiple Choice
Simple random sampling involves:
Question 32
Multiple Choice
The methodological framework of the research project is comprised of:
Question 33
True/False
Online questionnaires are questionnaires which are administered online. Such questionnaires can be sent to respondents via e-mail, or respondents can be sent a link to the questionnaire which can be uploaded to a website, and invited to respond to the questionnaire. Response rates can be a substantial issue using online questionnaires.
Question 34
True/False
Projective techniques are used to explore people's instinctive responses to stimuli, stimuli such as, for example, advertising campaigns. Projective techniques are indirect ways of exploring attitudes.