Each year,Honeywell asks every department manager to rate his or her department's strengths and weaknesses as well as those of the other departments with which the department interacts.Then each department manager is asked what he or she sees as the greatest threats and opportunities for the company.Honeywell is asking its department managers to engage in a(n)________.
A) SWOT analysis
B) market analysis
C) compatibility assessment
D) functional planning session

Question

Quizplus · Accepted Answer

The process of rating a department's strengths and weaknesses and analyzing threats and opportunities is the essence of a SWOT analysis. Therefore, Honeywell is asking its department managers to engage in a SWOT analysis.

Each Year,Honeywell Asks Every Department Manager to Rate His or Her