________ advertising may use any advertising medium,but it differs from other types of advertising in that it tries to stimulate an immediate consumer action.

Question

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Direct-response advertising aims to generate a direct response from customers, encouraging them to take an immediate action, such as calling a number, filling out a form or visiting a website. It can use any advertising medium, but its main objective is to generate a response. Brand advertising aims to build brand awareness, while local advertising focuses on promoting products or services in a particular geographical location. Institutional advertising promotes a company's overall image, and public service advertising is intended to raise awareness of social, environmental or health issues.

________ Advertising May Use Any Advertising Medium,but It Differs from Other