Which of the following refers to the help provided to a customer before,during,and after a purchase?
A)customer service
B)brand stewardship
C)brand management
D)relationship marketing
E)integrated marketing

Question

Quizplus · Accepted Answer

Customer service refers to the assistance provided to a customer throughout their entire experience with a company, from before the purchase to after the purchase has been made. This includes answering questions, addressing concerns, and providing support. Brand stewardship refers to the efforts of a company to maintain and enhance the reputation of their brand. Brand management involves overseeing the creation, development, and management of a brand. Relationship marketing is a strategy that focuses on building strong relationships with customers over time. Integrated marketing involves the coordination of all marketing activities to ensure they work together effectively. While all of these concepts are important, only customer service directly addresses the help provided before, during, and after a purchase.

Which of the Following Refers to the Help Provided to a Customer