When Dell computer indicates in its ads and on its computer boxes "Intel inside," what type of branding is this,and why does Dell do this?

Name: When Dell computer indicates in its ads and on its computer boxes "Intel inside," what type of branding is this,and why does Dell do this?
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The Answer of When Dell computer indicates in its ads and on its computer boxes "Intel inside," what type of branding is this,and why does Dell do this?

When Dell Computer Indicates in Its Ads and on Its