Which of the following statements is most likely FALSE?
A) In the last decade, gay and lesbian consumers have become substantial target markets.
B) Few ethnic markets are more important to U.S. marketing than the Hispanic market because it is growing proportionately faster than other ethnic groups.
C) Some media use differences are related to ethnicity.
D) In the United States during the last three decades, there has been a gradual movement from white-collar occupations to blue-collar occupations.
E) For advertisers, education tends to correlate with the type of medium consumers prefer.
Correct Answer:
Verified
Q44: The youngest of the baby boomers are
Q48: What two variables are used to organize
Q50: Which of the following is NOT a
Q61: Which of the following statements regarding attitudes
Q63: Which of the following is NOT considered
Q65: The term _ refers to lifestyle and
Q67: Which of the following describes people with
Q75: Which of the following was indicated by
Q76: In targeting and profiling consumers,a traditional retailer's
Q78: According to the VALS classification of consumers,what
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents