A ________ involves moving from the safety of predictable business language in a strategy statement to an original idea.
A) creative leap
B) creative gap
C) brainstorming process
D) creative brief
E) free association

Question

Quizplus · Accepted Answer

A creative leap is the act of moving from a predictable or safe idea to an original and innovative one. It involves taking a risk and breaking away from conventional thinking.

A ________ Involves Moving from the Safety of Predictable Business