In Taylor's Six-segment strategy wheel,the transmission view is equivalent to the ________ strategy.
A) head
B) heart
C) teaser
D) talking head
E) resonance

Question

Quizplus · Accepted Answer

The transmission view strategy focuses on the effective dissemination of information to target audiences. This aligns with the "head" segment of Taylor's strategy wheel, which emphasizes rational and analytical approaches to communication. The transmission view strategy involves clear and concise messaging that is delivered through appropriate channels to reach the intended audience.

In Taylor's Six-Segment Strategy Wheel,the Transmission View Is Equivalent to the ________