A media ________ is a specific television program,newspaper,magazine,or radio station or program.
A) niche
B) touch point
C) platform
D) channel
E) vehicle
Correct Answer:
Verified
Q5: The traditional media,such as print and broadcast,are
Q12: The term _ refers to the ability
Q13: Which of the following is LEAST likely
Q15: Which of the following is NOT a
Q17: Which of the following is a type
Q19: Paid media buys take the forms of_
Q20: A company is using _ when it
Q21: Members of which of the following generational
Q22: The _ is the most important media
Q38: Media _ compile audience measurement data,media costs,and
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