According to the adopter categories of product diffusion,the biggest category of buyers is divided into the two groups called the _____.

Question

Quizplus · Accepted Answer

The spread of a product through the population is known as the diffusion of innovation. According to the adopter categories of product diffusion, the biggest category of buyers is divided into groups called the early majority and late majority.

According to the Adopter Categories of Product Diffusion,the Biggest Category