Lauren is a brand manager at a company that manufactures toothpaste.She wants to increase the sales of an existing brand of toothpaste.She calls in a member from her management staff,a product designer,personnel from human resource,and a member from the finance team.All these people work together as a team in order to come up with ways to improve the company's toothpaste brand.Which of the following has Lauren created?

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Organizations need the contributions of all functions and therefore require their cooperation. Cross-functional teams operate independently of the organization's functional departments but include members from each function. A team might include a member from engineering, marketing, finance, service, and designers. Some organizations even include important outsiders.

Lauren Is a Brand Manager at a Company That Manufactures