Service quality benefits should be linked to::

Question

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Service quality benefits should be linked to customer satisfaction, customer retention, profitability, and market share. Achieving high levels of customer satisfaction and retention can lead to increased profitability through repeat business and positive word-of-mouth referrals. In turn, customer loyalty and strong market share can serve as indicators of long-term success for a business. Therefore, all of the above should be considered when evaluating the benefits of service quality.

Service Quality Benefits Should Be Linked To