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Why Would a Bank Not Be Interested in a Study

Question 16

Multiple Choice

Why would a bank not be interested in a study that would tell them which of their male customers have a poor self-concept and tend to be introverted?


A) resources for the study are lacking
B) the research results would not be useful
C) the managerial decision has already been made
D) decision-making information already exists
E) none of these

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