Random-digit dialing enables market researchers to reach households with unlisted phone numbers.
Correct Answer:
Verified
Q32: It is possible for respondents to falsify
Q33: The Bureau of the Census reported that
Q34: Mail surveys are a type of self-administered
Q35: If the client needs to have survey
Q36: Most marketing research is completely error free.
Q38: _ is the industrial equivalent of door-to-door
Q39: Surveys have a low rate of usage
Q40: Measurement error is often a more serious
Q41: Random digit dialing that includes cell phones
Q42: Explain the major disadvantage with self-administrated questionnaires.
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