XYZ & ABC
XYZ Furniture is a manufacturer of contemporary furniture that sells its products through retail stores throughout the country. XYZ management wants to explore different channels of distribution and feels that the company should use all available outlets to sell its products. ABC Distributors has brought a proposal to the company to be its wholesaler. As a wholesaler, ABC represents many different companies and sells various products to many different retailers. ABC hopes that, with such a wide variety, the company will be able to keep profits high if one product or manufacturer should fail.
-Refer to XYZ & ABC. Which of the following is not an option for channels of distribution for XYZ?

Question

Quizplus · Accepted Answer

Option E is not a typical channel of distribution because it suggests that the product goes from the producer to the wholesaler, then to the consumer, and finally to an agent, which does not align with the conventional flow of goods. Normally, an agent would be involved earlier in the process to facilitate transactions between producers and wholesalers or retailers, not after the consumer.

XYZ & ABC XYZ Furniture Is a Manufacturer of Contemporary Furniture That Sells