The Super Bowl is right around the corner and Gowgem Hotels is aquiver with anticipation.They'd like to price their rooms at their three city locations,next to the stadium,near the airport,and in the suburbs,as high as possible but still achieve 100% occupancy.The approach they should take to this opportunity is:
A)yield management.
B)a tiered workforce.
C)a load profile.
D)beagling.

Question

Quizplus · Accepted Answer

Yield management is a pricing strategy that involves adjusting prices based on demand in order to maximize revenue. With a high-profile event like the Super Bowl, demand for hotel rooms will be high. By using yield management, Gowgem Hotels can adjust their pricing to take advantage of this demand and increase their revenue while still maintaining full occupancy.

B, C, and D are not applicable in this scenario. A tiered workforce involves dividing employees into different levels based on their skills and experience, which is not relevant to hotel pricing. A load profile is a measure of energy usage and is also not applicable to hotel pricing. Beagling is a type of dog sport and has nothing to do with hotel pricing.

The Super Bowl Is Right Around the Corner and Gowgem