Many beverage manufacturers are noticing that sales for packaged water and fruit-based beverages is increasing compared to carbonated drinks because customers are increasingly becoming health conscious. This change in customer preferences can be attributed to which of the following factors of the macroenvironment?
A) Economic forces
B) Demographic forces
C) Technological forces
D) Political forces
E) Social forces

Question

Quizplus · Accepted Answer

The change in customer preferences towards healthier options like water and fruit-based beverages can be attributed to social forces in the macroenvironment. This includes changing societal attitudes towards health and wellness, which is driving a shift in consumer behavior towards healthier beverage options.

Many Beverage Manufacturers Are Noticing That Sales for Packaged Water