An acronym for the assessment of the external and internal environments of the business corporation in the process of strategy formulation/strategic planning is
A) PET.
B) MBO.
C) SWOT.
D) SBU.
E) ROI.

Question

Quizplus · Accepted Answer

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, which is a framework used to assess both the internal and external factors that affect a company's strategy formulation and planning. PET refers to Position Evaluation Tool, MBO stands for Management by Objectives, SBU stands for Strategic Business Unit, and ROI stands for Return on Investment, but none of these specifically incorporate both internal and external environmental analysis like SWOT does.

An Acronym for the Assessment of the External and Internal