When Bristol-Myers Squibb purchased 17% of ImClone's common stock to gain access to a new drug,it was using which type of integration?
A) full integration
B) long-term contracts
C) backwards integration
D) taper integration
E) quasi integration

Question

Quizplus · Accepted Answer

Bristol-Myers Squibb purchasing 17% of ImClone's common stock to gain access to a new drug is an example of quasi integration. This approach allows a company to benefit from another company's capabilities or assets without fully merging or acquiring the company, thus maintaining a degree of separation and flexibility.

When Bristol-Myers Squibb Purchased 17% of ImClone's Common Stock to Gain