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Scenario: Chuck Praeger, Global Entrepreneur

Question 99

Multiple Choice

Scenario: Chuck Praeger, Global Entrepreneur
Chuck Praeger has made a name for himself by selling high-quality golf equipment to customers in Europe. He would like to expand his business into the Pacific Rim countries and has therefore, begun making inquiries into potential distributors.
-Chuck is convinced that his golf equipment will sell itself.But he is preparing a special presentation for Asian customers because he wants to make a good first impression.As an expert in culture of the Pacific Rim countries,which of the following would be your most likely advice to Chuck?


A) Be sure to have a tight legal contract ready, to avoid product piracy problems.
B) Aggressive salesmanship is unlikely to work in Pacific Rim countries.
C) Have plenty of English-language business cards to pass around because most Asians know English and like the language.
D) Avoid the confusion introduced by third-party contacts.

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