Designer Mossimo Giannulli sells his collection of denim-based sportswear for men and women at specialty stores and select departmental stores nationwide.It would be possible to find at least three stores in a mall carrying the designer's clothing.Which of the following methods of distribution does the designer use?
A) Selective
B) Restrictive
C) Exclusive
D) Extensive

Question

Designer Mossimo Giannulli sells his collection of denim-based sportswear for men and women at specialty stores and select departmental stores nationwide.It would be possible to find at least three stores in a mall carrying the designer's clothing.Which of the following methods of distribution does the designer use? 
A) Selective
B) Restrictive
C) Exclusive
D) Extensive

Quizplus · Accepted Answer

In selective distribution, the manufacturer limits the use of intermediaries to the ones believed to be the best available in a geographic area.

Designer Mossimo Giannulli Sells His Collection of Denim-Based Sportswear for Men