Robinson Corp., a discount store, markets paper, food, household cleaning supplies, medicine, cosmetics, and oral-care products.Under the hair-care product section, the company markets a brand of shampoos available in three sizes and two formulations (paste and gel).The different type of shampoos offered by Robinson is an example of:

Question

Quizplus · Accepted Answer

Product line depth refers to the number of different variations of a single product that a company offers within a specific product line. In this case, Robinson Corp. is offering two formulations (paste and gel) and three sizes of shampoos which expands the depth of their hair-care product line.