Sam travels several times a year for work.As soon as he know the travel date and location, he goes to Air Canada website and book the ticket; without looking at any other website.He is happy with service he gets from Air Canada.This is an example of:
A) Brands impact market value
B) Brands establish loyalty
C) Brands protect from competition
D) Brand awareness
E) Perceived value
Correct Answer:
Verified
Q20: Refrigerators and washing machines are examples of:
A)shopping
Q21: A dairy farm launched a catchy new
Q22: Brands add value for both customers and
Q23: Clark Inc., a chain store, markets paper,
Q24: "Sony" is a(n)....
A)Brand name
B)URL
C)Logo
D)Character
E)Slogan
Q26: Robinson Corp., a discount store, markets paper,
Q27: The term for the smallest unit available
Q28: Fenkrusk Foods Inc.offers high-quality frozen foods.It emphasizes
Q29: The set of assets and liabilities linked
Q30: Many consumers are familiar with the brands
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