Raheem wants to purchase a new laptop.He believes that no matter how hard he looks at other alternatives and other brands available in the market, he will end up compromising some of the features that he would want in his laptop.He feels that he has no restraint over the outcome of his purchase.This belief is most indicative of a(n):
A)need for self-actualization.
B)internal locus of control.
C)postpurchase dissonance.
D)external locus of control.
E)social need.

Question

Quizplus · Accepted Answer

Raheem's belief that his purchase outcome is beyond his control suggests an external locus of control, which is the belief that external factors, such as luck or fate, have a greater influence on one's life and outcomes than one's own actions or decisions.

Raheem Wants to Purchase a New Laptop