Home Bakers introduced a new cake in the market.It was created as a product to be sold and not based on what customers wanted at that time.Therefore, the company concentrated on selling and paid little attention to the whether it satisfied customers' needs.Home Bakers is a:
A)product-oriented company.
B)customer-oriented company.
C)market-oriented company.
D)value-oriented company.
E)brand-oriented company.

Question

Quizplus · Accepted Answer

Home Bakers is a product-oriented company as it created a new cake regardless of whether it satisfied customers' needs or not, and focused on selling rather than understanding customers' wants and needs.

Home Bakers Introduced a New Cake in the Market