Most viewers of the sitcom Blonde Dream also watch Euphony, a music-based reality show, which is broadcast immediately after Blonde Dream.An ad for Savor chocolates placed during both of these shows would most likely result in
A)unduplicated reach.
B)average coverage.
C)increased sweeps periods.
D)duplicated reach.
E)high cost per thousand.

Question

Quizplus · Accepted Answer

Since most viewers of Blonde Dream also watch Euphony, placing an ad for Savor chocolates during both shows would result in duplicated reach, meaning the ad would reach the same viewers multiple times.

Most Viewers of the Sitcom Blonde Dream Also Watch Euphony